A Legacy Rooted in Generosity
For Sandy Rose, giving back has always been a natural part of life — a value deeply instilled by her parents.
“I grew up in a family where supporting the community was non-negotiable,” she recalls. “My parents had a dedicated line in their budget for donations, and no matter how tight things got, that line never moved. They taught us that we have a collective responsibility to each other — and that sometimes, it means making sacrifices.”
That spirit of generosity stayed with Sandy into adulthood. Even during a challenging time when launching her own business and seeing her income drop, she refused to pause her Centraide donation. “I knew I was struggling, but I also knew I had a safety net. Not everyone does. It wasn’t even a question for me — giving had to continue.”
A lasting connection built on trust
Sandy’s bond with Centraide began in her first job after university, through a workplace campaign with United Way in Ontario. Later, after moving to Montreal, she volunteered in Centraide’s workplace campaigns and participated as a representative on Loan Program* — an experience that deepened her understanding of Centraide’s model.
A meaningful experience
“Seeing firsthand how Centraide supports a network of agencies made me realize just how crucial they are to the heartbeat of our city. It’s an organization that has figured out the role it can play — and plays it beautifully.”
Her trust in Centraide is anchored in what she has witnessed on the ground. “I’ve seen it work — not just on paper, but in real life. Nothing gets lost along the way. The impact is real.”
An act aligned with her values
That’s why Sandy decided to include Centraide in her will — a gesture that felt like a natural extension of her lifelong values.
“For me, including Centraide in my will was never a question. It is just another way to continue what I’ve always believed in: giving forward. It feels like a way to leave an afterlife hug to the people I love — a gesture that makes sense, that’s true to who I am.”
Sandy’s message is clear: you don’t have to be a millionaire to make a meaningful impact.
“It doesn’t have to be a huge amount to be life-changing. Every gesture counts.”
🎥 If this approach resonates with you, click here to watch a video on how to make a planned gift through your will, like Sandy.
*The Loan Program — now renamed the Philanthropic Development Associates Program — allows employees from various companies to be temporarily seconded to Centraide to support its annual campaign and help mobilize workplaces.
1 out of 5 people receives our help.
5 out of 5 people benefit from it.
Let’s all lend a hand
Supporting a network of over 375 community agencies also means promoting an inclusive, poverty-free society.